About Aloura

At Aloura, we believe fragrance is more than just a scent — it’s a feeling, a memory, a statement.

Born in India, built for the world, Aloura was created for people who want luxury without compromise. We craft every fragrance with carefully selected notes — from deep Middle Eastern oud to fresh citrus bursts — designed to evolve with you through the day and linger long into the night.

Our story started simple: we wanted premium, long-lasting perfumes that didn’t cost a fortune. So we built it ourselves.

Every bottle of Aloura is a promise — of quality, of elegance, and of confidence.

Why Aloura?

∙ Long-lasting Eau De Parfum formulas

∙ Carefully crafted scent profiles for every mood and occasion

∙ Luxury experience at honest prices

∙ Made with passion, delivered with care

Welcome to the Aloura family. Find your scent. Own your story.

Meet the Founder

Hi, I’m Rupesh Yadav — the heart and soul behind Aloura.
I’ve spent years living inside stories — chasing emotions, chasing moments, chasing that one feeling that stays with you forever.
Fragrance is exactly that.
A scent can take you back to a memory in seconds. It can make you walk into a room and own it without saying a word. It can make someone remember you long after you’ve left.
That’s why I created Aloura.
I wanted to build something that goes beyond just a perfume. Aloura is an experience — crafted for people who live boldly, love deeply, and refuse to be forgotten. Every fragrance in our collection is designed with one intention: nothing ordinary, nothing forgettable.
We don’t just make perfumes. We craft emotions in a bottle.
I invite you to find a scent that tells your story.
Because the best stories aren’t just watched. They’re felt.

— Rupesh Yadav
Founder, Aloura